Salesforce Pardot forms
What is a Pardot form? Salesforce Pardot forms are a combo between a user tracking script that registers users navigation throughout your website and Form registration like the form-to-lead approach which does the same but without tracking data. What do I need? First of, you need to set the tracking code into your website, which you should be able to find at Salesforce. Then, you also need to set a form in your website to allow the users to register. This can be done in two ways: creating a form and its fields at Salesforce and attaching an iframe to your website with such form or with what's called form-handler: create your own form and "POST" it to Salesforce, which obviously is the way we devs do it ;) How…